Elizabeth A. Brooks
Experience
- Elizabeth has held sales and inside sales management positions in the software industry for nearly 20 years. The impressive list of companies for whom she has worked includes Computer Associates, Informix Software, XSoft - a division of Xerox Corporation, Visigenic Software, Autodesk, MarketFirst Software and VMware.
- In the early part of her career, Elizabeth spent eight years at Informix Software where she held positions ranging from inside sales management to field sales and marketing.
- Elizabeth's consulting clients include BEA, Business Objects, Macrovision, Mirapoint, nCircle, Cassatt, Packet Design, FaceTime, FileMaker, Mercury Interactive, Yodlee, E2open and Sendmail.
Skills
Elizabeth is an energetic, results-oriented manager with nearly 20 years sales and management experience with an emphasis in establishing and managing high-tech inside sales organizations. Her major strengths include team building, problem solving, and system design and implementation. She has additional skills in the areas of staffing and training. Elizabeth is an innovative professional who values excellence, has high standards, cares about people and gets results.
Accomplishments
- At Informix Software, Elizabeth drove the creation of a maintenance renewal inside sales group that grew revenues from $250,000 to $5.6 million in the first four years. She later went on to manage the marketing of Informix Software's maintenance, support, and renewal programs.
- At Visigenic Software, Elizabeth built from inception the inside sales group that would become responsible for 30% of the company's revenue. Creating a hierarchical structure to encompass lead generation, lead processing, and outbound selling, the Visigenic inside sales organization under Elizabeth grew to nine people and $9 million prior to the Borland acquisition.
- In the course of her management experience, Elizabeth also spearheaded implementations of internal sales force automation software, consisting of the definition of business needs, rules and implementation strategies. These successful implementations coordinated and satisfied the needs of sales development, lead management, telesales, field and national account sales, as well as partner recruitment.
- As Director of Inside Sales at VMware, Elizabeth achieved over 280% quarter-over-quarter revenue growth during the challenging economy years of 2001-2.
- Elizabeth was recruited by Phone Works to direct Inside Sales at MarketFirst after the completion of a Phone Works Jumpstart program in 1999. She achieved 155% of lead generation quota in her first year, which resulted in $2M in revenue.
- At BEA, Elizabeth helped restructure and centralize the sales development team.
- As a Phone Works consultant, Elizabeth has worked in "Acting Management" roles at Business Objects, FaceTime and Mercury Interactive, building and managing their existing sales development teams.
- In addition, Elizabeth worked with Mirapoint, Yodlee and E2open to build lead development teams, formalize roles, responsibilities and processes, and institute trackable metrics. She also launched lead development pilot programs at Macrovision, Cassatt and Packet Design.