Sales 2.0 Center

What is Sales 2.0?
Evolution of Sales
Sales 1.0 vs. Sales 2.0
10 Things To Amp Up To Sales 2.0

 

10 Things To Amp Up To Sales 2.0

Where Do I Start?

There is no more effective way to begin the journey to Sales 2.0 than by designing and implementing professional inside sales functions to complement your existing Sales and Marketing functions - either Sales Development for lead qualification or Telesales (if appropriate) or both. These organizations are no longer tactical “nice to haves”; they play a critical role in your company’s evolution to Sales 2.0 objectives of increasing revenue at a decreased cost of sale because they are fundamentally metrics, process and technology-driven.

Most customers are as concerned about their efficiency and productivity in the buying process as we sales people are about the sales process. No wonder we are doing more business by phone and the Web than ever before. Once a Sales 2.0 culture and discipline are introduced through inside sales, and results are proven, you can begin to introduce Sales 2.0 practices successfully into your other sales channels and truly transform your company.

This is a list of things you can start doing immediately to begin your transition to a Sales 2.0 World.

1. Synchronize marketing and sales efforts- “smarketing”
2. Create multiple touch points such as phone, email, IM
3. Update web sites to become more interactive
4. Take advantage of intelligent prospecting tools
5. Increase “targeted” lead generation and cultivation
6. Build social business networks
7. Align sales compensation and company goals
8. Structure your sales force with a divide and conquer approach
9. Focus on customer SAT
10. More interaction across all fronts

And the Best Thing To Do is to Partner With Phone Works to GET IT DONE!